About Us

Unleashing Brilliance: The Break Free Consulting Story

Twenty years and several groundbreaking ventures later, Traci Duez stands at the forefront of transformative leadership and personal development. It was back in 2006, amid the complexity of IT consulting, that Traci had an epiphany. Leading over a hundred tech savants, she was struck by a paradox: their technical brilliance was unmatched, yet their vision often ended at the screen's edge. They were masters of code but novices in navigating the broader vistas of client perspectives and the consulting landscape. This revelation sparked a quest for a solution, a way to expand their horizons beyond the binary.

Enter the world of neuro-axiology—a discovery that didn't just change the game; it changed Traci's entire career trajectory. So profound were the insights and results from this field that she bid adieu to her corporate life, venturing out to sow these seeds of transformation through Break Free Consulting LLC. Her mission? To arm individuals and organizations with the tools to harness their cognitive capabilities, to see beyond the immediate, to grasp the essence of value dynamics, and to make decisions that resonate with success.

At the heart of Break Free Consulting is a belief system rooted in the transformative power of valuegenic self-leadership and axiological principles. Our commitment is so unwavering that we back it with a promise unheard of in the realms of training and development—a satisfaction money-back guarantee.

What do we pledge to you and your organization? It's simple yet revolutionary:

  • To infuse your professional journey with the most avant-garde learning and coaching methodologies.
  • To empower you with the knowledge to unlock the full potential of your mind, steering you towards your definition of success.
  • To forgo the dated, ineffective strategies of yesteryears in favor of dynamic, value-centric approaches.
  • To illuminate the principles of value dynamics, revealing the profound impact of understanding and application of value dynamics in every decision.
  • To exemplify the universal tenets of achievement and growth, guiding you to your peak potential.
  • To equip you and your team with the cognitive tools to make decisions that not only generate value but accelerate lasting, positive transformation.

With Break Free Consulting, embark on a journey to not just reach your goals but to redefine the very landscape of your professional and personal growth. Let's unlock the doors to your best self, together.

Our Values

Break Free Consulting’s values are the core of our business decisions. Here’s what you can expect…

  • Integrity & Honesty: “Integrity is telling myself the truth. And honesty is telling the truth to other people.” (Spenser Johnson)
  • Trust: “To be trusted is a greater compliment than being loved.” (George MacDonald)
  • Compassion: “One’s life has value so long as one attributes value to the life of others, by means of love, friendship, indignation, and compassion.” (Simone de Beauvoir)
  • Faith: “Faith is the first factor in a life devoted to service. Without it, nothing is possible. With it, nothing is impossible.”
  • Teamwork: “Talent wins games, but teamwork and intelligence win championships.” (Michael Jordon)
  • Respect: “There are countless ways of attaining greatness, but any road to reaching one’s maximum potential must be built on a bedrock of respect for the individual, a commitment to excellence, and a rejection of mediocrity.” (Buck Rodgers)
  • Freedom: “Everything that is really great and inspiring is created by the individual who can labor in freedom.” (Albert Einstein)
  • Wisdom: “To know is not to be wise. Many men know a great deal, and are all the greater fools for it. There is no fool so great a fool as a knowing fool. But to know how to use knowledge is to have wisdom.” (Charles H. Spurgeon)



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